Marketing in Wichita, Kansas

There are many objectives when it comes to marketing. Meeting revenue goals and business objectives as well  increasing market share and ROI are a few of these objectives. At the end of the day, it comes down to DRIVING SALES.

Current Marketing Channels

When we think about the current channels to market your business, the following come to mind:
  • Television
  • Radio
  • Print
  • Digital - email or text
  • Social Media
  • Outdoor - billboard, etc
Why use Direct Mail in Wichita?

With so many options, it's hard (and not necessarily ideal) to choose just one. Instead, an integrated approach should be used. According to a ExactTarget study from 2014, 65% of consumers have made a purchase after receiving a piece of direct mail. This is also something that is easily trackable! Another that can be found around direct mail is up to a 9% response rate!

Integrated Marketing in Wichita

According to List Giant in 2018, Multichannel marketing is key to success. in combination with web advertising or email advertising, Direct mail has a 27% response rate. If you combine all three, this jumps to 37%!

Direct Mail Bridges the Digital Gap

When all of your marketing is digital, it is important to diversify and bridge the digital gap. You need to bring something tangible to the eye of the consumer. This can help drive powerful and impactful engagement with your brand.

Contact us today and learn how you can integrate Direct Mail with your current marketing strategies today!